Tips & Tricks

How Fierce Mouthguards Support Practice Growth During Sports Seasons

Sports seasons bring more than just packed schedules and excited athletes, it also creates meaningful opportunities for dental practices to support patient safety while driving practice growth.


Custom mouthguards are one of the most effective preventive tools dentists can offer, protecting against dental trauma while strengthening patient relationships and generating incremental revenue.

By aligning mouthguard offerings with key sports seasons and implementing simple, repeatable workflows, practices can position themselves as trusted partners in athlete care year-round.


Why Sports Seasons Matter for Dental Practices

Dental injuries are among the most common sports-related injuries in youth and adult athletics. According to the American Dental Association, athletes who do not wear mouthguards are significantly more likely to experience dental trauma, including fractures, avulsions, and soft tissue injuries.

Sports seasons naturally increase patient awareness around safety and performance, making them ideal windows to introduce or expand custom mouthguard programs. When practices proactively plan around these cycles, mouthguards become a predictable, high-value service rather than a reactive add-on. 

Tips for Offices to Successfully Grow Mouthguard Business

Tips for Offices to Successfully Grow Mouthguard Business

Educate, Don’t Sell

Patients respond best when mouthguards are positioned as preventive care rather than an optional product. Chairside conversations should focus on injury prevention, comfort, and long-term cost savings compared to emergency dental treatment.


Use Visual Aids and Samples

Displaying sample mouthguards or using intraoral scans to show how custom appliances fit can significantly improve patient understanding and acceptance.


Bundle with Existing Appointments

Mouthguards are easiest to introduce during hygiene visits, orthodontic adjustments, or sports physicals. Streamlining impressions or scans into existing appointments reduces friction for both staff and patients.


Promote Consistently Across Channels

Email reminders, social media posts, and in-office signage tied to sports seasons reinforce awareness. Simple messaging such as “Is your athlete protected this season?” keeps mouthguards top of mind.


Running Mouthguard Clinics in Your Practice

Mouthguard clinics are an efficient way to serve multiple patients in a short timeframe while maximizing team productivity. These clinics can be hosted after school, on weekends, or in partnership with local teams and organizations.


Successful mouthguard clinics typically include:

  • Pre-scheduled blocks dedicated to scans or impressions
  • Clear pricing and turnaround timelines
  • Team training to ensure consistent messaging and workflow
  • Optional customization options to enhance patient engagement

With the right laboratory support, clinics can run smoothly without disrupting normal operations, allowing practices to scale their preventive offerings during peak demand periods.

 

How DDS Lab Supports Growing Mouthguard Programs

How DDS Lab Supports Growing Mouthguard Programs

DDS Lab’s Fierce Mouthguards™ are designed to help practices deliver reliable protection, comfort, and efficiency without added complexity. Our custom-fit mouthguards are meticulously crafted to meet the needs of athletes and patients requiring dental protection across a variety of use cases.


Key Features of Fierce Mouthguards™

  • Custom Fit: Personalized for maximum comfort, retention, and effectiveness
  • Durable Materials: Crafted from resilient, high-quality materials designed to withstand impact
  • Versatile Use: Suitable for athletic protection, nighttime grinding, and dental procedures
  • Expert Design: Developed with precision to provide optimal protection while maintaining patient comfort

In addition to high-quality appliances, DDS Lab supports practices with streamlined workflows, consistent turnaround times, and the ability to scale production for seasonal demand or mouthguard clinics. This allows dental teams to focus on patient care while confidently expanding preventive services.

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